How to Differentiate Yourself with Brian Boero of 1000watt

Marketing

Transcript >

If you’ve listened to more than one episode of the podcast, you know that in order to get clients, you have to answer the question — Why should someone choose YOU vs. every other real estate agent in your town?

If you find an answer to that question that resonates with buyer and sellers, you’ve got a successful real estate business on your hands.

But HOW do find your answer to that question, especially when you don’t feel like you have anything different or special to offer?  

I asked one of the real estate industry’s leading experts in marketing and branding to discuss his top out-of-the-box strategies that you can use  to find what makes you and your business different or unique. 

Brian Boero is the Co-Founder and CEO of 1000watt, the housing industry’s go-to branding and marketing agency. 

Every day, he and his team at 1000watt advise the biggest names in the real estate world on how to stand out in their branding, marketing, ads, communications, and digital design.  

I asked Brian to give the Agent Grad School community advice on how to find the thing that differentiates them. 

Get your pen and paper ready for this episode as you listen in and learn:

  • How to differentiate yourself in a way that is both memorable and meaningful to your ideal client;
  • Why having a unique point of view is necessary to differentiate yourself;
  • How to add “Big Little Things” to your business in a way that has a big impact on your clients; 
  • Why answering “The World Would Be a Better Place if …” could help you find your niche; and so much more!  

You will learn so much about how to market and brand yourself as a real estate agent in this episode. 

This is the kind of advice that Brian’s clients pay tens of thousands of dollars for and he’s sharing it with all of you right here.  

Thank you to Brian and the entire team at 1000watt for what you do for our industry and for sharing your expertise with our agents on this special episode.  

Learn more about 1000watt and the work they do in the real estate industry here. For a completely unbiased and unique perspective on the real estate industry, I highly recommend signing up for their email newsletter here.

To your success,

Jennifer

Hey there!

Agent Grad School is the best online business school for modern real estate agents. We teach a proven system to have a successful real estate career using smart, unconventional strategies and modern marketing methods to attract clients. 

about your instructor

Hi, I'm Jennifer!  

I'm a real estate agent, creator of Agent Grad School and host of the podcast Confessions of A Top Producing Real Estate Agent. I teach real estate agents the exact steps I used to become one of the top 1% of agents in the US using online marketing and modern, out-of-the-box business strategies.  

join the agent grad school

Weekly tips and strategies to launch and grow your real estate business. Plus, free trainings, resources and personal insights I don't share anywhere else.

inner circle

The Biggest Mistake Almost Every Real Estate Agent Makes (and how to make sure you don't)

To Be Or Not To Be (On a Team)…That Is The Question

How I Went from Rock Bottom to Real Millionaire Agent & How Agent Grad School Came to Be

From Fear to Fearless (and becoming a Top-Producer at the same time)

How to Grow Your Business By Six Figures This Year

Pick The Right Brokerage For YOU Whether You’re A New Agent, Top Agent or Anywhere In Between

Why You DON’T Need A Facebook Business Page

How to Succeed In Real Estate When You’re Short On Time

You'll hear from our most successful students and get my "real talk" advice about how to launch and grow your real estate business.  No fluff, no theory, no outdated sales techniques, or paying for leads.  But, be prepared, what you hear will likely be the opposite of what you are hearing everywhere else.  

Most Popular Episodes

- Jennifer Myers, Agent Grad School

If you have to ask for business, your business isn't working. Stop bugging everyone you know for clients and have them coming to you instead.

subscribe on itunes

subscribe on stitcher

subscribe on spotify

This is too good to miss

Hey, real estate agents...

subscribe + Enjoy!

Hey there!

Agent Grad School is the best online business school for modern real estate agents. We teach a proven system to have a successful real estate career using smart, unconventional strategies and modern marketing methods to attract clients. 

About your Instructor

Hi, I'm Jennifer!
 I'm a real estate agent, creator of Agent Grad School and podcast host. I teach real estate agents the exact steps I used to become one of the top 1% of agents in the US using online marketing and business strategies you won't hear anywhere else. 

free classes

Become a student

want to know how we can help you?

schedule your free consultation