One thing I’m hearing a lot from our students right now is:

“The market is HOT. I’ve got buyers who want to buy now, but there are no houses to sell them. Everything is selling so quickly. Clients are getting outbid. I just need some inventory.”

This is a GREAT problem to have.

An even easier problem to solve.

In today’s free training episode of Confessions of A Top Producing Real Estate Agent, The Agent Grad School Podcast, I outline the simple three-step process to get your clients the exact home they want, even when there is no inventory, no houses on the market, and even when they keep getting outbid.

Spoiler alert: one of the steps involves the ancient art of letter writing.

But not just any letter. Oh heck no!

It’s a very specific letter, written a very specific way.

I even give you the same exact letter I’ve used in the past that worked so you can quickly change it and use it to help your buyers.

You can get that right here:

But, don’t just send out the letter.

There is one very crucial step that has to happen before you send out the letter.

Listen in to the three step process in today’s episode right here:

Next, download the letter and start using it in your business to get your buyer clients houses, even when there is “nothing on the market.”

Stop waiting passively around for something to come on the market and instead start taking matters into your own hands.  

Your clients will love you for it —> you get a sale —-> they tell everyone they know what you did for them —> you get a new client referral and everyone is happy.   

And, you could even ask that client for a testimonial you could use in your marketing, on your website, in your buyer presentations and so on to get even more clients.  

This is just one more example of how you can show up as an out-of-the-box, creative-thinking, not-like-everyone-else, this-is-yet-another-reason-why-you-should-choose-me-vs.-every-other-agent-in-town real estate agent.

Answering the question why should someone choose YOU vs. all other agents isn’t something you do once type of thing.  It’s not a slogan you come up with and put on your website and you are done.  

It’s truly being different and doing things differently in your business all the time.

This is just another example of how you do that.

And, it’s a whole lot less work than driving people around endlessly looking at houses that don’t really meet their criteria because there is nothing else to show them.  🙄

I hope you’ll use this strategy in your business. Let me know how it goes!

To your success,

Jennifer

Links mentioned in this episode:

The Three Bucket Strategy To Help Your Clients Find The Perfect Home Quickly