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What Every Agent Can Do To Address Racism in the Real Estate Industry

Mindset

Back in June, we had an episode called Addressing Racism In Real Estate.

That episode was just the beginning of the conversation about the very deep roots racism has in the real estate industry in particular and how the lingering effects contribute to the systemic racism that still exists in our country today.

To understand the history of racism in our industry, we added three additional books to the Agent Grad School summer book club–The Color of Law by Richard Rothstein, Race For Profit by Keeanga-Yamahtta Taylor and The South Side by Natalie Y. Moore.

On today’s episode of Confessions of a Top Producing Real Estate Agent, not only are we having the book club discussion for these three books, but equally as important as the history, we also talk about how racism is still very much alive in the real estate industry today and what we as real estate agents can do about it.

My guest today, Harrison Beacher, has been a full-time real estate agent in Washington, DC since graduating from Georgetown University. He is honored as a top agent in his market year after year by both his clients and colleagues, he is a leader among leaders, an advocate for his clients, and is a sought-after local and national speaker.

Harrison was named one of Realtor® Magazine’s 30 under 30 Class of 2016. He was appointed to the 2017-2019 board of directors for his local Realtor Associations, and The National Association of Realtors Young Professionals Network appointed Harrison to their national advisory board as the RPAC participation chair for the 2019-2020 term.

But, above all his well-deserved awards and accolades, he is always looking for ways to include people in what he’s doing and he has a genuine desire to truly help people, especially ones that need it the most.

My favorite thing above all about Harrison is despite his demanding schedule and constantly being pulled in so many directions, he always a smile on his face.

Harrison was also recently part of the National Association of Realtors® Leadership Summit held in August 2020, where addressing historical and current issues of racism and bias in the real estate industry took center stage.

Listen in as we discuss the history of racism in our industry, how the passage of the fair housing laws starting in the late 1960s didn’t do nearly enough to change the housing laws, and the effects we are still seeing in our current day housing industry.

Most importantly, we discuss what we as real estate agents, who are the housing advocates on the front lines, can do about racism in our industry and the small changes we can make in our own businesses to stop it.

This is a topic every real estate agent should understand, take note of and participate in. I hope this episode helps you do just that.

Additional Resources Mentioned in This Episode:

NAR Leadership Summit Videos (note, you may have to be logged in to your National Association of Realtors® account to view these videos):

https://www.nar.realtor/videos/one-together-building-strong-inclusive-communities-whats-it-going-to-take

https://www.nar.realtor/videos/shoring-up-our-house-addressing-historical-and-current-issues-of-racism-bias-and-intolerance

To learn more about Harrison or refer him clients looking for homes in the Washington, DC area go here and here.

To your success,

Jennifer

Hey there!

Agent Grad School is the best online business school for modern real estate agents. We teach a proven system to have a successful real estate career using smart, unconventional strategies and modern marketing methods to attract clients. 

about your instructor

Hi, I'm Jennifer!  I'm a real estate agent, founder of Agent Grad School and host of the podcast Confessions of A Top Producing Real Estate Agent.  I couldn't sell a house the first TWO years I was a real estate.  After trying everything we've all heard, I decided to look outside the real estate industry for marketing know-how, applied what I learned and became one of the top 100 agents in the US.  Now I teach other real estate agents everything I did.  

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Hey there!

Agent Grad School is the best online business school for modern real estate agents. We teach a proven system to have a successful real estate career using smart, unconventional strategies and modern marketing methods to attract clients. 

About your Instructor

Hi, I'm Jennifer!
 I'm a real estate agent, creator of Agent Grad School and podcast host. I teach real estate agents the exact steps I used to become one of the top 1% of agents in the US.  Become a student, binge on the podcast, or take a free class and let me show you how you can make your own real estate dreams come true too!

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