The Agent Grad School Summer Book Club is back again for 2021!
Here’s how the summer book club works:
Agent Grad School students choose one non-fiction book to read per month between Memorial Day and Labor Day — June, July, August. At the end of each month, our student-run book club hosts a discussion about how to apply the strategies from each book to our real estate businesses and then we share each of the book club discussions on the podcast.
Here are the books our students picked to read this summer. Take the time now to order them from your favorite bookseller or borrow them from the library. That way you’ll be ready to follow along each month!
The Go-Giver: A Little Story About A Powerful Business Idea by Bob Burg & John David Mann
From the Amazon summary:
Imparted with wit and grace, The Go-Giver is a heartwarming and inspiring tale that brings new relevance to the old proverb “Give and you shall receive.”
The Go-Giver tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, the further away his goals seem to be. And so one day, desperate to land a key sale at the end of a bad quarter, he seeks advice from the enigmatic Pindar, a legendary consultant referred to by his many devotees simply as the Chairman.
Over the next week, Pindar introduces Joe to a series of “go-givers:” a restaurateur, a CEO, a financial adviser, a real estate broker, and the “Connector,” who brought them all together. Pindar’s friends share with Joe the Five Laws of Stratospheric Success and teach him how to open himself up to the power of giving.
Joe learns that changing his focus from getting to giving—putting others’ interests first and continually adding value to their lives—ultimately leads to unexpected returns.
Join us as we read The Go-Giver in June. The book club discussion with our students about how we as real estate agents can apply the strategies from this book to our real estate businesses is June 29th, 2021. We’ll be sharing our conversation on the podcast the first week of July.
Playing Big: Practical Wisdom for Women Who Want to Speak Up, Create and Lead By Tara Mohr
Named a Best Book Of The Year by Apple’s ibooks! Tara says this book is for you if:
- You feel a calling or longing to play bigger, but you feel afraid or unsure about the next right steps.
- You want to make a positive difference in the world but feel held back in some way.
- You feel done with striving to play big on the world’s terms – but you do want to play big according to what that truly means to you.
- You wish you struggled less with fear, self-doubt, worries about what others think, or tentativeness around your ideas.
- You suspect it would be a whole lot more fun to play big.
A big YES to all of that! I can already tell there will be so much good goodness to apply to our businesses from this one.
Join us in July as we read Playing Big. The book club discussion for Agent Grad School students will be the last week of July and we’ll be sharing the discussion on the podcast the first week of August.
Speaking of August….
You Are A Badass At Making Money: Master The Mindset of Wealth By Jen Sincero
New York Magazine says this book is “A cheerful manifesto on removing obstacles between yourself and the income of your dreams.”
In her hilarious and “tell-it-like-it-is” style she’s known for, Jen Sincero shares the story of her own transformation—over just a few years—from a woman living in a converted garage to a woman who travels the world in style. Jen says this book will teach us how to:
- Uncover what’s holding us back from making money
- Give doubts, fears, and excuses the heave-ho
- Relate to money in a new (and lucrative) way
- Tap into our natural ability to grow rich
- Stop playing victim to circumstance
- Get as wealthy as we want to be
Can’t wait for this one!
Join us in August as we read this book and change our mindsets about wealth for the better. We’ll be discussing all the ways we can apply the wealth creation strategies from this book to our real estate businesses the last week of August. We’ll be sharing our student-led discussion on the podcast the first week of September.
And, because our love of books and learning is unstoppable, we are throwing in a bonus “Back to School” book in September.
September’s Bonus Book
Never Lose A Customer Again: Turn Any Sale Into Lifelong Loyalty in 100 Days by Joey Coleman
From the Amazon summary:
Coleman’s theory of building customer loyalty isn’t about focusing on marketing or closing the sale: It’s about the First 100 Days® after the sale and the interactions the customer experiences.
In Never Lose a Customer Again, Coleman offers a philosophy and methodology for dramatically increasing customer retention and as a result, the bottom line. He identifies eight distinct emotional phases customers go through in the 100 days following a purchasing decision. From an impulse buy at Starbucks to the thoughtful purchase of a first house, all customers have the potential to experience the eight phases of the customer journey. If you can understand and anticipate the customers’ emotions, you can apply a myriad of tools and techniques — in-person, email, phone, mail, video, and presents — to cement a long and valuable relationship.
Exactly what we are real estate agents need to do.
Join us as we read Never Lose A Customer Again in September. We’ll be discussing this book the last week of September and sharing our discussion and ways we will be implementing what we learn the first week of October.
Join The Book Club
Happy summer reading!
Want to be part of our book club discussions? You can become an Agent Grad School student here.
To your success,